In today's society, entrepreneurship is a lot of people are more yearning, but the difficulty of entrepreneurship is also very big。目前Small programMall burst out of the potential for everyone to attract worldwide attention, because of its unique charm in the mobile Internet circle colorful。Let more and more domain businesses and enterprises begin to use it to account for traffic channels, choose to rely on small programs to start a business？

For people，Small programs have now become an essential part of our daily life，Actually, we need to know，Wechat mini program also contains many business opportunities and mysteries，There are also many friends around Xiaobian who want to start a business by small program，But whether it is by wechat small program or Baidu intelligent small program to start a business，There are also many points that need to be noted，Here are some tips:

The key to coexistence of challenges and opportunities lies in the entrepreneurs themselves

Do wechat small program or Baidu intelligent small program, there are certain limitations, but the small program mall zero threshold this trend has been a stepping stone for many entrepreneurs。Although many enterprises started relatively late in other domains, all enterprises are almost at the same starting line in small programs, and it is not impossible for enterprises to achieve their own leapfrog development with the help of small programs。At the same time, new things often contain new opportunities, can not seize this wave of business opportunities, you need to see whether you are willing to spend more energy to experience research。

2. Control the R&D cost of small programs

Generally speaking, there are two ways for enterprises to develop small programs: one is to build their own development team, and the other is to outsource to a third party。However, for entrepreneurial enterprises, it is necessary to consider the cost problem, after all, for most enterprises at the beginning of the business, the capital is limited, and each expenditure must be cautious。Generally, if you consider setting up a team to develop small programs, there will be too high costs, at this time, you can find a third party to develop for us, so that it will largely save the development cost of the enterprise, which is a cash-strapped entrepreneurial enterprise, should be a good choice。

Third, can not rely on a platform of small programs

A perfect and sustainable small program ecology can not only be done by wechat platform, so platforms such as Baidu have entered the small program industry。Like wechat mini program and Baidu mini program have their own power, wechat mini program has natural social and e-commerce attributes, can open up all aspects of the transaction;Baidu intelligent small program has a large number of accurate traffic。Therefore, enterprises want to use the small program mall to start a business, in fact, no matter which platform is optional, of course, if you want to do well, it is important to thoroughly study how to build their own cross-platform small program matrix, so that your entrepreneurial foundation will play very solid。

Fourth, traffic is the key

Traffic is the essence, whether it is for entrepreneurs or mature enterprises, traffic is an indispensable tool。Enterprises do small programs, must not rush to line up, do not consider the follow-up traffic operation problems, the so-called "hurry can not eat hot tofu"。Entrepreneurs should understand, whether in wechat or Baidu, platform traffic is not equal to your traffic, which requires entrepreneurs to consider: how do you traffic？This requires entrepreneurs to do a good job in the later traffic operation, with the help of wechat platform potential, coupled with the correct operation model, but also worry about finding a huge traffic？

There are many ways to start a business，但是，Competition is also inevitable，Investing is also risky，但是，Seek wealth and risk，We need not say more about the potential of the small program mall，Xiao Bian also need to remind entrepreneurs，A good little program is sure to be popular，It must meet the needs of users to some extent，Whether it's shopping or entertainment，The user experience is very important。This requires us to understand the user's psychology, seize the user's pain points, in order to give the small program better functions, and then achieve big results。